Consumer-focused startup Escape Plan has raised $25 million in a new funding round as it looks to significantly scale its offline presence across India. The fresh capital marks a pivotal moment for the company, which has so far built strong brand recall through digital-first channels and selective physical touchpoints. With this round, Escape Plan is now betting big on brick-and-mortar expansion to deepen trust, improve customer experience, and unlock the next phase of growth.
According to people familiar with the development, the funding round was led by a mix of existing investors and new institutional backers who see long-term potential in Escape Plan’s hybrid retail strategy. While the
...
