In a move that underscores the rapid consolidation underway in India’s agritech ecosystem, Unnati has announced its intent to acquire Gramophone, the crop advisory and commerce platform backed by Info Edge. The acquisition marks a strategic milestone for Unnati as it sharpens its focus on building a full-stack, data-led agri supply chain serving farmers, input manufacturers, and buyers across India.
Founded with the objective of simplifying farm decision-making, Gramophone built a strong reputation for its hyperlocal agronomy advisory, pest and disease diagnostics, and curated agri-input marketplace. The platform uses crop intelligence, soil data, and weather patterns to offer farmers perso
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