India’s startup ecosystem continues to send mixed but meaningful signals. While some consumer-focused brands are stabilising growth and tightening profitability, fintech players are reworking their core playbooks in response to capital market realities. The latest quarterly numbers from Wakefit and the strategic pivot of Fi Money reflect this broader shift — from hyper-growth to disciplined execution and reinvention.
Wakefit’s Q3: Growth With Caution
Bengaluru-based Wakefit, known for its mattresses and home furniture offerings, reported a steady performance in the third quarter, signalling operational stability amid a challenging consumption environment. While revenue growth remained mode
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